Designed by Jump design and architectural studios,
based London, UK and Brescia, Italy
based London, UK and Brescia, Italy
ConceptThe brief has been to create an inspirational and upbeat
environment, reflective of nike’s dedication to performance
through innovation and it’s commitment to design as a tool for
achieving this.
the showrooms are officially known just as
'nike london HQ' - they are not open to the public but to
retailers to view the very latest nike products;
although some of the design language will find it's
way into retail applications, in terms of technical
materials and experimental forms.
environment, reflective of nike’s dedication to performance
through innovation and it’s commitment to design as a tool for
achieving this.
the showrooms are officially known just as
'nike london HQ' - they are not open to the public but to
retailers to view the very latest nike products;
although some of the design language will find it's
way into retail applications, in terms of technical
materials and experimental forms.
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